
Most people would say their family’s financial security is high on their list of priorities. And yet it’s hard to get excited about budgeting for life insurance.
A big part of that hurdle is cost — or, rather, perceived cost. The 2021 Insurance Barometer Study by Life Happens and LIMRA found that more than half of consumers surveyed overestimate the cost of life insurance by 300% or more. Younger Americans are likely to overestimate the cost by as much as six times! More>>