Thanks! It has pockets! — Understanding the Needs of Our Insurance Clients

10 Aug
Guest contributor Courtney Kulp, ALMI, ACS, supervisor, sales development specialist at Crump Life Insurance Services.

How many times have we heard a woman receive a compliment on a piece of clothing she is wearing, and her response is, “Thanks! It has pockets!”? Not having pockets means that women are left scrambling to create a makeshift pocket out of another part of their clothing.

Insurance isn’t an industry where we can add pockets to our clients’ garments. But how many of our clients have a need that we don’t even know exists because we haven’t been faced with that need in our own lives? More>>

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