Life insurance can play an important role in completing clients’ planning goals. I can’t tell you the number of times that I’ve seen a policy make a significant difference after the death of the insured — for example, children being able to go to college, spouses not having to sell off assets to survive, or even family businesses continuing after the owner’s death. So many other situations exist where life insurance benefits are crucial in accomplishing clients’ goals. Sometimes, however, having an open conversation with clients about the protection and benefits of life insurance can be met with objection. How do financial professionals overcome common client objections? More>>