Help Protect Our Families

25 Feb

As we begin 2021, COVID-19 continues to take an unimaginable toll across America and around the world. The pandemic has heightened people’s anxieties around their physical, emotional, and financial health.

Even before the pandemic, LIMRA research revealed there were 30 million American families uninsured and 30 million more underinsured. The prospect of losing a loved one is more of a reality as over 400,000 families have lost a loved one to COVID-19 to date.

While our industry cannot prevent the human tragedy unfolding in our country, we have an opportunity and obligation to help more individuals, households, and businesses secure the financial protection they need. More>>

LIMRA Industry Associations Unite to Help Address the Life Insurance Coverage Gap in the United States

18 Feb

Seven U.S. life insurance trade associations today announced they are pooling their resources to support the efforts of life insurers and financial security professionals as they help Americans get life insurance coverage and the certainty it provides at a time of great financial insecurity for many Americans.

LL Global, the parent organization of LIMRA and LOMA, the American Council of Life Insurers, Finseca, Life Happens, Million Dollar Round Table (MDRT), National Association of Insurance and Financial Advisors (NAIFA) and National Association of Independent Life Brokerage Agencies (NAILBA) have launched Help Protect Our Families, to raise awareness about the value of life insurance and to help the industry address the coverage gap that exists in the U.S. More>>

Happy Thanksgiving! What’s Your State’s Favorite Thanksgiving Side?

26 Nov

The turkey is the most iconic part of Thanksgiving dinner, and not to take away its shine or anything, but it’s definitely not the BEST part of the meal. Turkey is simply an outlet for my uncle to use his fancy new electric carver and a vessel for which I can eat a ton of delicious gravy. My friends, as we all know, it’s actually all about the sides, and this year, a survey found that when it comes to our favorite ones, Americans are full of surprises. Here’s to hoping you are enjoying your favorite side dish today. More>>

Long Term Care Policy After COVID-19 – Solving the Nursing Home Crises

10 Nov

Nursing homes have been caught in the crosshairs of the coronavirus pandemic. As of early May 2020, Covid-19 had claimed the lives of more than 28,000 nursing home residents and staff in the United States.1 But U.S. nursing homes were unstable even before Covid-19 hit. They were like tinderboxes, ready to go up in flames with just a spark. The tragedy unfolding in nursing homes is the result of decades of neglect of long-term care policy. More>>

September is Life Insurance Awareness Month

3 Sep
Life Happens is thrilled to have actress, model and mom Brooke Shields return as their spokesperson for this year’s Life Insurance Awareness Month (LIAM). This means in addition to her PSA, her powerful new message can be used to get the word out to the American public that there is no time to wait for people to protect their families with life insurance.

Brooke Shields says it best: “As an industry, you are truly meeting the moment to help people take control and gain greater financial peace of mind. They can protect what matters most…with life insurance.” Watch Brooke’s video>>

12 Things You Didn’t Know About Annuities

11 Jun

Annuities are great tools for retirement planning, but they can be complicated, too. And the terminology can be confusing even when the underlying concept is simple. When it comes to this important piece of the retirement-security puzzle, how well do you understand annuities? More>>

Disability Insurance Facts from LIMRA

12 May

During Disability Insurance Awareness Month, LIMRA joins the industry to remind Americans about the importance of having disability insurance coverage to protect their income if they become disabled and are unable to work. Here are some facts that highlight the importance of disability insurance coverage. More>>