The Time is Right to Close the Life Insurance Gap

19 May

In 2010, 63% of Americans had life insurance, according to LIMRA. By last year, that number had dropped to just 54%. LIMRA’s research also revealed that 30 million American families lack life insurance, and another 30 million more are underinsured. That is a tremendous gap that leaves far too many families at risk. More>>

Life Insurance Industry Says More Americans Today are Inadequately Insured

31 Mar

Many Americans do not have nearly enough life insurance to support their families’ needs. In fact, about 44% of families say they would face financial hardship in six months if the primary wage earner were to die, noted David Levenson, president and CEO of LL Global, in a recent video presentation. Now, a group of life insurance organizations is aiming to change that. More>>

Many Americans Now Aspire to Retire by 55

29 Mar

Full-time retirement is making a resurgence at an earlier age with one third (38%) of current U.S. pre-retirees[1] currently under age 54, and an estimated 11.5M households with breadwinners under age 55 saying they “Aspire to Retire by 55,” according to a new report by Hearts & Wallets, the research and benchmarking firm that specializes in how consumers save, invest and seek financial advice. More>>

Emotional Intelligence in a Virtual World

17 Mar

Utilizing technology can increase your production by driving process efficiencies, eliminating time spent commuting and expanding boundaries to reach a wider clientele. However, how can you build a true client-advisor relationship when you may never meet clients face-to-face?

A recent MDRT survey revealed that 85% of Americans would be more likely to trust recommendations from human financial advisors if they demonstrate emotional intelligence (EI).1

Here’s how you can exhibit emotional intelligence — even through a computer screen — to effectively build trust. More>>

COVID Sparks Life Insurance Revival

9 Mar

COVID-19 will be best remembered as a difficult time in American history: More than 450,000 deaths, soaring unemployment and shuttered businesses. But the pandemic has also altered the American psyche, with people rethinking how they live, work, socialize and spend money. They’re paying down debt and buying life insurance. Yes, life insurance, a product that before the pandemic had been suffering from a long-term slide. That’s not to say life insurance wasn’t important. More>>

Help Protect Our Families

25 Feb

As we begin 2021, COVID-19 continues to take an unimaginable toll across America and around the world. The pandemic has heightened people’s anxieties around their physical, emotional, and financial health.

Even before the pandemic, LIMRA research revealed there were 30 million American families uninsured and 30 million more underinsured. The prospect of losing a loved one is more of a reality as over 400,000 families have lost a loved one to COVID-19 to date.

While our industry cannot prevent the human tragedy unfolding in our country, we have an opportunity and obligation to help more individuals, households, and businesses secure the financial protection they need. More>>

COVID-19 Sparks New Family Conversations Around Financial Matters

14 Oct

New report from Life Happens highlights how the pandemic has prompted a shift in Americans’ financial knowledge and behaviors.

Two-thirds (67%) of Americans say that the pandemic has been a wake-up call for them to reevaluate their finances, according to a new study by Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning. More>>