Consumer use of social media for financial purposes more than doubled in the last three years, to 53 percent. Today’s consumers use these applications more frequently for financial advice and multiple sites. In 2022, the average user visits almost three sites for the same purpose. Consequently, the definition of “family and friends” pertains to a broader network of consumers now, providing industry professionals with more access points for brand awareness and business development. More>>
Gen Z adults are between the ages of 18 and 24 today… they’re young and healthy overall. So if you’re part of this generation, you may be thinking, why would I need life insurance?
But life happens. Life insurance can still be beneficial in case of sudden death, illness or other tragic and unforeseen circumstances. Knowing the different types of life insurance available is the first step in deciding what works best for your lifestyle. More>>
If you have clients or prospects who cringe at the thought of discussing their life insurance needs, and instead want to talk only about putting together a bullet-proof financial plan, you may be interested in the findings from a new joint study by LIMRA and Life Happens. More>>
If you’re the parent of a teen, you probably remember back “in the day” when life skills, including financial literacy, were part of the high school curriculum. Many parents are surprised to learn this vital topic is not even on the schedule anymore in most schools; in fact, the advocacy organization Next Gen Personal Finance finds that fewer than 20% of high school students are required to take even one semester of personal finance. That’s why it’s imperative for parents to step in to cover some basic concepts. Here are four discussions to have with your teens that are just as important as other life skills, such as teaching them how to drive or do the laundry. More>>
Consumers’ pandemic shopping lists went beyond baking flour and exercise equipment in 2020. They also bought more life insurance. Applications for life insurance policies jumped 4% in 2020 in the U.S., the highest year-over-year annual growth rate since 2001, when MIB Group Inc., a member-owned organization, began tracking activity. More>>
| Every fifteen to twenty or so years, a new generation emerges, and as the kids that compose it come of age, they generally catch some flak from their older counterparts. It’s almost like a rite of passage to take heat from your elders and give it right back to them — only to do the exact same thing they did once you’re their age. More >> |