Go Where People Are Not Going: Serving the Female Investor

29 Jun

Guest contributor Eileen Shovlin, regional director at Crump Life Insurance Services.

A mentor once told me to “go where people are not going,” and I’ve kept this advice in mind as I work to help financial professionals grow their businesses. Our discussion focused on how to grow your new client business by going where people are not going: serving the female investor. More>>

What Juneteenth Means to Me, as a Black Financial Services Professional

21 Jun
Guest contributor, Jay Wilkerson, is an internal wholesaler at Crump Life Insurance Services.

Now that Juneteenth, also called Freedom Day or Black Independence Day, is a federal holiday, we must celebrate it for what it recognizes: the end of slavery in the United States, and not let it be seen as just another day off work.

To me, the observation of Juneteenth symbolizes the reflection and celebration of our resilience in the face of constant adversity. Although personal freedom is undoubtedly the most basic right, we should strive for a level of financial freedom as it is the ultimate way to protect our families and future generations. More>>

Why Marriage Equality Matters to Me and to the Insurance Industry

8 Jun

Guest contributor Mike Rusk, senior vice president, internal sales, financial institutions channel at Crump Life Insurance Services.

June is Pride Month for the LGBTQ+ community. This year, I took time to be more reflective than in years past and thought about what Pride truly means to me. I am proud of the people who came before me who were brave enough to stand up against the injustices and inequities between the LGBTQ+ and heterosexual communities.

As a professional working in financial services, I also take pride in being part of an evolving industry, particularly a company that recognizes the value of diversity, equity, and inclusion across many aspects of our business. More>>

3 Ways to Improve Your Cold-Calling Skills

25 May

Guest contributor Brooklynn Slaughter, direct sales representative at Crump Life Insurance Services.

With a shift toward new digital sales techniques and technologies, it’s easy to forget the value of traditional cold calling in building business relationships. Cold calling has been around for years, and in the world of insurance, we continue to lean on this method because it works.

Here are three recommendations to help you achieve cold-calling success. More>>

Recommending FIAs: Start with The Client’s Objective

18 May

Guest contributor Rick Wilson, annuity wholesaler, at Crump Life Insurance Services.

Fixed indexed annuities have become popular financial solutions for advisors to address client goals of safe investment returns and lifetime income. FIAs offer owners the ability to earn higher yields than fixed annuities if the markets perform well, while typically providing some protection against market declines. With the increased popularity of FIAs, insurers have become more creative in some design of FIA features and benefits. More>>

A Term Alternative in Business Succession Planning

6 Apr

Guest contributors Ryan Mattern is director, advanced sales, and David Bauer, CLU, ChFC, is director, advanced sales, at Crump Life Insurance Services.

Successful businesses recognize the important role that insurance plays in risk management. Businesses commonly insure their buildings and equipment against a variety of hazards, as well as insure against other potential liabilities. However, a business’s most valuable assets are often its people. Business-owned life insurance can cover a variety of needs, such as: More>>

Are These Three Misconceptions Stopping You from Getting Life Insurance?

4 Apr

Guest contributor: Alex Helm, ACS, ALMI, FMLI, is regional director at Crump Life Insurance Services.

Did you know that life insurance may be the single greatest gift you can buy for your family? I emphasize buy because, of course, nothing can replace the gifts of time and love you already give them.

Let’s look at some of the misconceptions that may be stopping you from getting life insurance—or more of it, and why you’ll want to rethink them. More>>

How Life Insurance Might Solve Women’s Estate-Planning Issues

23 Mar

Guest contributor Carma McCallie, JCD,  vice president, advanced sales, Crump Life Insurance Services.

Women are receiving increased recognition for the critical roles they serve in society. This increased recognition leads to greater awareness of women’s financial challenges and the financial industry’s solutions to those challenges. What are some of women’s unique planning challenges that shape their goals? More>>

How Marketing Analytics is Changing Life Insurance Sales

16 Mar

Guest contributor Sherri Lindenberg, senior vice president, marketing, Crump Life Insurance Services.

Analytics in life insurance and its related products was historically viewed as part of the actuarial side of the business. All that has changed, at increasingly fast rates over the past couple of decades, due to exponentially increasing computer speed, the internet of things, virtually unlimited cloud computing data storage capacity, artificial intelligence, the prevalence of social media, and digital behaviors.

Analytics has transformed the role of marketing in our business, moving it from an art to a science. More>>