COVID-19 Sparks New Family Conversations Around Financial Matters

14 Oct

New report from Life Happens highlights how the pandemic has prompted a shift in Americans’ financial knowledge and behaviors.

Two-thirds (67%) of Americans say that the pandemic has been a wake-up call for them to reevaluate their finances, according to a new study by Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning. More>>

September is Life Insurance Awareness Month…So What?

30 Sep

Covid-19 has hopefully provided you with a new perspective or reinforced what you already know…life happens! It is funny to me how I often hear “it won’t happen to me” or how “impossible” specific outcomes are only to see them happen regularly in our lives. The financial concept of “Family protection” fits perfectly into this box. If someone is married and has children, the family protection conversation is a must. You cannot make someone buy life insurance to protect their family, but I think it is an advisor’s responsibility to have the conversation. Term insurance is inexpensive, and the protection it provides is immense. This month I want to focus on actionable ideas as part of Life Insurance Awareness Month. More>>

Reality Check: You Can’t Get It When You Need It

21 Sep

Brooke Shields is right—you can’t get life insurance once you need it. This year, Brooke Shields is working with Life Happens to get the word out to the American public that there is no time to wait for people to protect their families with life insurance. Watch Brooke’s video>>

Staying Healthy

14 Sep

Brooke Shields returns as the spokesperson for September’s Life Insurance Awareness Month (LIAM) to emphasize the value of life insurance.

As a successful actor, dedicated mother, and champion of health and fitness, Brooke believes life insurance is an essential part of our overall financial health. As she says in the video, “We need to do everything we can to stay healthy—mind, body …and finances. So take that step now. Get life insurance. And once you do it, it’s done.” View Brooke’s video>>

‘Call It Love Insurance’: Life Insurance Awareness Month 2020 Begins

9 Sep

Too many people think of buying life insurance as something boring that they ought to do, a top financial advisor said Wednesday. The first step toward persuading the uninsured to get covered is “the overcoming of the so-called ‘grudge purchase’ syndrome that public has around life insurance,” Kobus Kleyn tweeted, during a Twitter chat organized by Life Happens. “The public must perceive life insurance as an ‘investment’ into their families.” More>>

The Time for Life Insurance is Now

7 Sep

Actress, model, and mom Brooke Shields is returning as this year’s spokesperson for Life Insurance Awareness Month. As we’ve come face-to-face with the reality that the unexpected can happen at any time, her advice rings true: “The time for you to get life insurance is now. It’s an easy step you can take today, from your home. Do it for you. Do it for your family.” Watch Brooke’s video>>

September is Life Insurance Awareness Month

3 Sep
Life Happens is thrilled to have actress, model and mom Brooke Shields return as their spokesperson for this year’s Life Insurance Awareness Month (LIAM). This means in addition to her PSA, her powerful new message can be used to get the word out to the American public that there is no time to wait for people to protect their families with life insurance.

Brooke Shields says it best: “As an industry, you are truly meeting the moment to help people take control and gain greater financial peace of mind. They can protect what matters most…with life insurance.” Watch Brooke’s video>>

Do I Still Need Life Insurance Once I Retire? Your Questions Answered

15 Jan

Do I need life insurance once I retire? Just because you’re retired doesn’t necessarily mean you’re financially sound.

The bottom line is this: If you owe someone, love someone, or someone depends on on you financially, you need life insurance. And just because you’re retired or old doesn’t mean those three things go away. More >>