A mutual friend with a new dog brought Stephen and Katie together. Stephen had headed to his friend’s house to meet the new furry member of the family, and when he got there, he saw Katie playing with dog in the backyard. “Katie was so outgoing,” says Stephen. “She was the nicest person you’ll ever meet.” That first meeting led to beach outings and concerts, and over time to getting married and thinking about starting a family. It was Katie who suggested they get life insurance. More>>
Seven U.S. life insurance trade associations today announced they are pooling their resources to support the efforts of life insurers and financial security professionals as they help Americans get life insurance coverage and the certainty it provides at a time of great financial insecurity for many Americans.
LL Global, the parent organization of LIMRA and LOMA, the American Council of Life Insurers, Finseca, Life Happens, Million Dollar Round Table (MDRT), National Association of Insurance and Financial Advisors (NAIFA) and National Association of Independent Life Brokerage Agencies (NAILBA) have launched Help Protect Our Families, to raise awareness about the value of life insurance and to help the industry address the coverage gap that exists in the U.S. More>>
Christy and Daryel Dunaway’s love story began as a friendship and stayed that way for more than a decade until, as Christy says, “I understood that love was about having someone who loves you as you are—heart and soul.” More>>
New report from Life Happens highlights how the pandemic has prompted a shift in Americans’ financial knowledge and behaviors.
Two-thirds (67%) of Americans say that the pandemic has been a wake-up call for them to reevaluate their finances, according to a new study by Life Happens, a nonprofit dedicated to educating consumers about the importance of life insurance and other related products for sound financial planning. More>>
Covid-19 has hopefully provided you with a new perspective or reinforced what you already know…life happens! It is funny to me how I often hear “it won’t happen to me” or how “impossible” specific outcomes are only to see them happen regularly in our lives. The financial concept of “Family protection” fits perfectly into this box. If someone is married and has children, the family protection conversation is a must. You cannot make someone buy life insurance to protect their family, but I think it is an advisor’s responsibility to have the conversation. Term insurance is inexpensive, and the protection it provides is immense. This month I want to focus on actionable ideas as part of Life Insurance Awareness Month. More>>
Brooke Shields is right—you can’t get life insurance once you need it. This year, Brooke Shields is working with Life Happens to get the word out to the American public that there is no time to wait for people to protect their families with life insurance. Watch Brooke’s video>>
Brooke Shields returns as the spokesperson for September’s Life Insurance Awareness Month (LIAM) to emphasize the value of life insurance.
As a successful actor, dedicated mother, and champion of health and fitness, Brooke believes life insurance is an essential part of our overall financial health. As she says in the video, “We need to do everything we can to stay healthy—mind, body …and finances. So take that step now. Get life insurance. And once you do it, it’s done.” View Brooke’s video>>
Too many people think of buying life insurance as something boring that they ought to do, a top financial advisor said Wednesday. The first step toward persuading the uninsured to get covered is “the overcoming of the so-called ‘grudge purchase’ syndrome that public has around life insurance,” Kobus Kleyn tweeted, during a Twitter chat organized by Life Happens. “The public must perceive life insurance as an ‘investment’ into their families.” More>>
Actress, model, and mom Brooke Shields is returning as this year’s spokesperson for Life Insurance Awareness Month. As we’ve come face-to-face with the reality that the unexpected can happen at any time, her advice rings true: “The time for you to get life insurance is now. It’s an easy step you can take today, from your home. Do it for you. Do it for your family.” Watch Brooke’s video>>
|Life Happens is thrilled to have actress, model and mom Brooke Shields return as their spokesperson for this year’s Life Insurance Awareness Month (LIAM). This means in addition to her PSA, her powerful new message can be used to get the word out to the American public that there is no time to wait for people to protect their families with life insurance. |
Brooke Shields says it best: “As an industry, you are truly meeting the moment to help people take control and gain greater financial peace of mind. They can protect what matters most…with life insurance.” Watch Brooke’s video>>