Consumer use of social media for financial purposes more than doubled in the last three years, to 53 percent. Today’s consumers use these applications more frequently for financial advice and multiple sites. In 2022, the average user visits almost three sites for the same purpose. Consequently, the definition of “family and friends” pertains to a broader network of consumers now, providing industry professionals with more access points for brand awareness and business development. More>>
Guest contributor Kelly Chatham, senior marketing specialist, at Crump Life Insurance Services.
Clients in the demographic group between the ages of 20 and 35 are beginning to enter the workforce, with many having completed college and attended graduate or post-graduate school. During these years, many clients are faced with debt such as student loans, rent or mortgage payments, transportation costs, and paying for travel and entertainment. Due to the various pulls on their incomes, many young professionals struggle to save for the future. Here are a few simple ideas about how to incorporate insurance products during this stage of life. More>>
If you have clients or prospects who cringe at the thought of discussing their life insurance needs, and instead want to talk only about putting together a bullet-proof financial plan, you may be interested in the findings from a new joint study by LIMRA and Life Happens. More>>
Consumers’ pandemic shopping lists went beyond baking flour and exercise equipment in 2020. They also bought more life insurance. Applications for life insurance policies jumped 4% in 2020 in the U.S., the highest year-over-year annual growth rate since 2001, when MIB Group Inc., a member-owned organization, began tracking activity. More>>
Are you taking hockey great Wayne Gretzky’s famous advice and ‘going where the market is going?’ See the latest stats about who is buying life insurance today. More>>
| Every fifteen to twenty or so years, a new generation emerges, and as the kids that compose it come of age, they generally catch some flak from their older counterparts. It’s almost like a rite of passage to take heat from your elders and give it right back to them — only to do the exact same thing they did once you’re their age. More >> |
The last thing you want to think about in your twenties is your own death. It’s difficult enough to juggle brunch plans, your love life and your micromanaging boss, let alone plan for what could happen to you decades from now. But life comes at you fast — and suddenly you’re 35, living with your partner and two gorgeous kids in the suburbs. OK, maybe you’re not quite there yet, but some version of adulthood is likely staring you in the face. More >>
Retirement, though decades away for younger workers, requires years of savings – and many say you need to start while you’re young. In fact, one common rule of thumb is that you should have one full year’s salary banked by age 30. More >>
Getting married, buying a house and having kids are all good reasons to purchase life insurance. But if other financial priorities keep getting in the way, there’s an economic consideration if you’re a millennial (no matter how much you hate being called one): Getting life insurance now is probably a lot cheaper and easier than you think. More >>
Millennials might be accused of mindlessly spending their paychecks on avocado toasts and online shopping, yet up to 58% of them are also putting some money away for retirement. That’s the good news. The bad news is that millennial leaders aren’t saving enough, and they have some pretty unrealistic ideas about the whole thing. More >>