The 11 Best Social Media Dashboard Tools & Apps

20 Nov

When implementing your social media strategy, it’s easy to realize that manually posting on multiple different websites, multiple times a day, isn’t optimal for your busy schedule. But it’s not easy to tell from a baseline or pricing page which tools are not only the best for efficiency but best for your business. More >>

Demystifying the U.S. Vaping Crisis

13 Nov

Guest contributor: Emily Bancroft, MS, ALMI, AIRC, ACS, Underwriter, Crump Life Insurance Services

The past few months have been filled with countless news headlines concerning the vaping epidemic. A multitude of cases of vaping-related lung illnesses and vaping deaths have been reported. According to the Centers for Disease Control and Prevention (CDC), 1,299 lung injury cases associated with the use of electronic cigarette, or vaping, products have been reported to the CDC as of October 8, 2019, from 49 states, the District of Columbia, and one U.S. territory. More >>

42 Email Sign-Offs That Put ‘Best’ and ‘Thanks’ to Shame

6 Nov

Most of us stop reading after the last full sentence in an email. After all, the majority of people sign-off with “Best,” “Thanks,” “Sincerely,” or something similarly boring. However, the ubiquity of boring email sign-offs is actually a great opportunity. More >>

How to Use Facebook for Business: 25 Tips and Tricks

16 Oct

If you want your business’ content to reach consumers, having a presence on Facebook is a given. But to make the most of your Facebook Page – to attract and engage visitors, drive them to your website, and convert them into leads (and, eventually, customers) – you need to optimize your Facebook presence. More >>

LinkedIn vs. Facebook: Which Is Best for Business?

25 Sep

The slew of social media channels available today can paralyze even the most savvy business owners. Where do you start? Which one is best? How do you avoid wasting time on channels that won’t bring in a solid ROI? The struggle is real. And, when it comes to Facebook and LinkedIn, the differences between the two can seem tremendous. More >>

How to Export LinkedIn Contacts (& Then What to Do)

18 Sep

You probably spend a lot of time cultivating valuable connections by prospecting on LinkedIn, and it’s likely that at some point, you’ll want to download those contacts’ information to further nurture those connections. But how do you do that? Where do you get started when exporting LinkedIn contacts – and then what? Read on for step-by-step directions with helpful, up-to-date screenshots. More >>