You probably spend a lot of time cultivating valuable connections by prospecting on LinkedIn, and it’s likely that at some point, you’ll want to download those contacts’ information to further nurture those connections. But how do you do that? Where do you get started when exporting LinkedIn contacts – and then what? Read on for step-by-step directions with helpful, up-to-date screenshots. More >>
If you see someone posting a funny image of a cat lounging with sunglasses and some funny text like “TFW you’re off of work for a long weekend,” know that it’s translating to “that feel/feeling when.” It’s most commonly used in association with visual images that represent how someone is feeling. More >>
When it comes to icebreakers, “describe yourself in three words” is by far one of the toughest. You’re a complex person, with unique ambitions, experiences, preferences, and traits – how are you possibly supposed to distill yourself down to three mere words? More >>
Writing a LinkedIn summary is incredibly difficult – for everyone, but especially for salespeople. You’re not targeting recruiters and hiring managers; you’re appealing to buyers. That means on top of finding an interesting and genuine way to describe your professional background, you must also come across as a subject matter expert. More >>
Social selling is part activity and part reputation. If you’re writing insightful comments on your prospects’ blogs, responding to their tweets, and liking their shared content, you’ve got the activity bit down pat. But if your LinkedIn profile is three jobs behind and features a picture of you from prom, you can’t really call yourself a social seller. More >>
A new study reveals that there may be a shakeup on the list of the top five U.S. websites. According to research conducted by Market Intelligence Central, the top highest-visited websites in the U.S. have largely held steady for a few years. More >>
But Google is more than just a search engine. So much more.
In fact, there are numerous Google business tools in addition to its search engine that can be hugely valuable if you’re a marketer. More >>
Social media is one of the best ways to amplify your brand and the great content you’re creating. But it isn’t enough to just post content to social whenever you feel like it. Some times are better than others. More >>
By now, you have heard a dozen gurus promise near-magical results if you incorporate Facebook or Twitter or LinkedIn into your marketing. We hear how powerful social media is so frequently that many of us have stopped believing in it.
For advisors, especially those pursuing business owners and decision makers, LinkedIn still matters, and you should likely be more active on that platform. More >>
Holidays offer prime opportunities for businesses to promote their products and connect with their customers, and Valentine’s Day is no exception. In fact, this holiday weekend is projected to bring in the highest profits since 2007. Any business, no matter the size, can take advantage of social media to garner attention during this critical holiday. More >>