5 Ways to Make LinkedIn Work for You

4 Apr

By now, you have heard a dozen gurus promise near-magical results if you incorporate Facebook or Twitter or LinkedIn into your marketing. We hear how powerful social media is so frequently that many of us have stopped believing in it.

For advisors, especially those pursuing business owners and decision makers, LinkedIn still matters, and you should likely be more active on that platform. More >>

What Your LinkedIn Profile Should Look Like in 2018

17 Jan

We rounded up the best LinkedIn profile tips to catch an employer’s eye, and shape how they feel about your candidacy. “People need to be told who you are and what you do,” says Donna Serdula, owner of LinkedIn-Makeover.com. “This is your online reputation. Take control of it.” More >>

5 Highly Effective LinkedIn Summary Templates for Sales Reps

1 Nov

The summary is one of the most important parts of your profile, since it’s a space to showcase your passion, enthusiasm, and most importantly, your track record of results. However, many reps leave their summaries blank for a very simple reason: They don’t know what to write. More >>